From booked & busy to passive income with online courses

A year from now you may wish you had started today.

- Kevin Kruse
Est. reading time: 5 min

Normally around this time you’d be reading a deep dive lesson about purposeful productivity, but FOMO is definitely a thing… and I don’t want you to miss out.

Over the last few years, I’ve created a number of online courses and mini-courses, and if I could have pressed an easy button and skipped the trial and error…

I would have signed up in a heartbeat!

If you have ever wanted to create an online course (or maybe you already have) — you know how much work it can be.

So much work, that sometimes you end up not creating it at all, right?

But if you’ve been wanting to but haven’t… why not?

Maybe you’re worried it will take too much time. You don’t have hundreds of hours to spend on content creation and tech set-up.

Maybe you’re scared you’re not enough of an expert yet, so you keep putting it off until you feel “ready” (trust me, you’re never 100% ready).

Maybe there’s a sneaky voice inside your head saying: there's no point creating a course, because no one will buy it.

Even with all of that, deep down, you know you have the potential to create an incredible online course.

One that will be a game changer for you, your business, and the lives of your future students.

Tap into your deepest why for creating an online course:

You’re longing for more freedom and flexibility in your schedule 🍃

You want the chance to spend more quality time with loved ones 💛

You want the ability to make sales in your sleep 💸

You love the idea of having a leveraged asset you can sell again and again, with no income ceiling 🚀

Maybe it’s the chance to create an even bigger ripple effect on the world that lights you up ✨

But before you commit to diving in, you probably have a few questions before moving forward.

  • You have dozens of different course ideas you’re excited about, and aren’t sure which one will be the most profitable for you and transformative for your students.

  • Between your thriving business and your busy personal life, your calendar is booked solid. You want to know the fastest, most efficient way to bring your course to life without wasting any time on trial and error or tech headaches.

  • You truly believe your course has the potential to help thousands of students all over the world, and you want to understand the marketing strategies that will help you impact as many people as possible.

  • You can’t wait to unlock the power of passive income - but you’re not exactly sure how all the moving pieces fit together behind-the-scenes.

If any of this resonates, then Louise Henry’s Passive Profit Challenge is just what you need.

Here’s everything you need to know 👇

This FREE challenge is taking place from October 10 to 13.

Each day, Louise will go live at 11 am EDT (Toronto time) with a valued-packed training that will inspire you and help you take action.

Here’s a sneak peek of the schedule:

DAY 1: PROFIT PLAN 💰

Determine which course idea is most viable and how to position + price it for maximum profit.

DAY 2: TIME PLAN

Figure out how to carve out the time to work on your online course (even when your plate is full with client work!).

DAY 3: PRODUCT PLAN 📝

Get clarity on your exact framework and how to map out your online course, so that you can bring it to life quickly!

DAY 4: SALES PLAN 💸

The exact system you need to sell your online course consistently - and passively!

There will be live lessons, Q+A’s, fun prizes, daily action steps and so much more.

Even if you can't make the live trainings, sign up and she’ll send you all replays!

I’m sure your calendar is already pretty full next week, but if creating a new (or another!) online course has been on your radar, I definitely recommend carving out the time.

Louise has been a full-time course creator for over 5 years, so she knows this business model inside and out. I learn something new every time I tune into one of her trainings.

I can’t wait to see you there 🎉

We’ll jump back in with a regular deep dive next week!

☕️ Simmer on this tip

You’ve heard of time-blocking, but what about time-blocking in reverse?

Instead of planning your day from morning to evening, start by blocking out your "non-negotiable" time first. Determine your most important project (or goal) and block that out for the first hour of the day. Then block time for your most important personal time. This includes meals, exercise, and breaks. Then, fit your work tasks into the remaining time slots.

This approach ensures that you prioritize your major project and self-care and essential downtime while allocating focused work hours to maximize productivity. Avoid letting client projects and unplanned work derail your day… again.

❤️‍🔥 Hot finds this week

1. Are you into Human Design or want to get your business “woo” on? Check out this free human design chart for women entrepreneurs. It gives you tips and strategies to help you create and/or grow a business that is in alignment with your energy. I’m definitely curious about this one!

2. Notion 2.33 has been released and thy’ve got a few cool additions. You can now (finally) automate your workflows in a database i.e automatically set status, assign a task, etc. If you’ve got Notion, hop on over and play around!

3. Speaking of Notion, I’ve got a few Notion templates that I’m working on and will be adding to The Systems Lab soon. Got anything you’re hoping to see? Respond to this email - I read all suggestions!

🎃 Can you relate?

It’s officially spooky season and a few new movie releases are on the horizon. Specifically my daughter and I (at her request) will be heading out to see Saw X and Five Nights at Freddy’s. What’s on your movie theater playlist? Hit reply and let me know!

🎙️ Weekend listening on the pod

If you’ve tried time blocking but it didn’t work, I’m going to walk through the steps – cause it’s more than just blocking “work time” on your calendar and hoping you get everything done. Find out why it works (and who it might not work for) and follow the steps in this episode to create your own schedule: How To Set Up A Time Blocking Schedule That Actually Works.

Until next time,

💌 Brought to you by

The Passive Profit Challenge begins on Tuesday, October 10th! In this free, 4-day event, Louise is going to teach you the exact system you need to sell your online course consistently - and passively! Even if you can't make the live trainings, sign up and she’ll send you all replays!

Want insider perks? Upgrade your Coffee Perks membership! Receive the full newsletter every week*, exclusive members-only podcast, free access to The Systems Lab (annual members), and 15% off any digital product. Ready?

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